The Demons Of Content Creation:

In today’s article, I wanted to talk about something that isn’t brought up a lot – The Demons of Content Creation.

Yesterday I woke up and wasn’t feeling the greatest.

Traveling this past weekend and Memorial Day caught up with me.

The crap thoughts arose in my head. They told me to quit the things I have been doing and do not produce.

There was no amount of coffee that could clear the negative fog in my brain.

These bad thoughts usually occur from some things:

• Lack Of Sleep

• Not Working Out

• Drinking on the weekends

• Travel

• Crappy Diet

The worst thoughts creep into my brain and take residence there. It’s tough to silence them.

A Roller Coaster Of Emotions:

When I got into Content Creation, a lot of top people said that you go through a roller coaster of emotions.

I knew there would be highs and lows. But I felt that keeping positivity high would negate any of those bad emotions.

No one is above the trials and tribulations of life…

…And they caught up with me in a big way…

When my weekend consists of staying up late and partying, all I can think about is sitting and doing nothing.

Being that I chose a field of content creation, the clock is always ticking in my brain. It is telling me to get back to work and to disregard these negative feelings.

The Demons:

When my brain is recovering from a ton of stress, the thoughts will creep in. I call them The Demons.

The Demons will show you how every prospect in your life is going to end up in failure. They will tell you that you are wasting your time. To stop dreaming, stop producing, and to stop trying.

Why are you trying to stand out in a crowd where no one will notice you?

The Demons want to keep your mindset in a permanent place of self-destruction. To keep you down, never allowing you to rise back up.

They want you to believe that you are average and to stop trying to be something you’re not.

Go to your job, spend time with your family, and stop trying to be anything more. There are already millions of people out there doing the same thing you are. Why are you wasting time trying?

Who do I think I am? Why would people actually want to listen to what I think or feel?

I get scared being so open in a world that can turn on you in the blink of an eye

When The Demons arise in my head, it is way too easy to listen to them and give up. To stop producing and go back to only consuming. It is easier to sleep in an extra hour before work instead of going to the gym.

There are a ton of movies I can catch up on. I could even start and finish Game Of Thrones finally.

I get feelings of quitting and to never Go Live again. To succumb to their bidding and return to being average.

Who am I to compare to the greats? I write a lot about Gary Vaynerchuk. Vlog because of Casey Neistat. Stream because of Professor Broman.

They are all better than me in each of their respective fields. Why even try anymore?

I consume these peoples content because it inspires me to be better. Will I ever reach their level?

We create content in a world that doesn’t listen often. We compare ourselves to our heroes. The mental chatter never ceases to exist and will battle you every step of the way.

But I will NEVER fucking give up…

Silencing Negative Thoughts:

The days I don’t want to produce are the days I need to produce the most.

As soon as I get back into content creation mode, The Demons cease to exist. All those awful thoughts they bring to me go by the wayside.

• Should I send that Tweet out of my current feelings on a topic?

• Should I write that blog post and publish it even though I am terrified people may take it the wrong way?

The answer is always FUCK YES because that is when I am coming from a place of total and utter authenticity.

Life can take its toll on us. I promise you if you can silence The Demons and move forward, the negative thoughts will pass.

Sometimes we have problems that feel like its the end of the world and then in one day, all have passed.

Nothing is more devastating than being 80 years old and having a life full of regret.

I love every single moment that I get to spend helping other people. Whether that be through streaming, writing, video, or audio. If I touch one person that day and make their day better it makes mine a hundred times better.

If someone can get a takeaway from something that I’m going through and help them get through a struggle than I have served my purpose for that day

I love the life that I chose. Creating content has been the greatest prospect I have ever chosen to do.

I made so many friends in such a short amount of time. People that I look forward to seeing every single day. A highlight of my day is spending time with all of you.

No matter how hard it gets to produce, I will always continue to do so. Not only for myself but for the people that mean so much to my life.

I love the people I help every day.

All the retweets and the DMs telling me that a certain article has helped them. Or that they were hanging out in a stream after a shitty day and I could make them forget about the bullshit for a while.

The Demons Will Always Be Lurking:

Every now and then The Demons are going to show up. They will tell you to go back to a life of not doing.

We are only human. This means we are going to go through the full emotional rainbow of emotions.

Uncertainty in any endeavor is part of the process. The fear of failure is part of the process

At the end of the day, if both you and your audience is happy – then you are on the right path.

The negative thoughts will always be lurking. Understand when to push past them and keep moving forward. The reward of being a content producer outweighs the burden of doing nothing tenfold.

It means stepping up and playing the Content Creation Lottery one more time. To believe that this time you are going to win big.

And isn’t that the most beautiful thing in the world?